Mastermail.
Introduction
Mastermail is a SaaS platform competing in the crowded email-marketing space. With strong product fundamentals but minimal organic presence, they engaged us to build a sustainable SEO engine that would reduce reliance on paid acquisition.
- Year
- 2024
- Industry
- SaaS / Email Marketing
- Scope of work
- /Technical SEO/Content strategy/Link building
- Timeline
- Ongoing (started 2024)
Challenges
The domain had very low authority and the site suffered from severe indexation issues, duplicate content, and no structured content strategy.
We conducted a full technical audit, resolved 340+ crawl errors, and built a pillar-cluster content model across 12 core topics. Authority-building campaigns targeted relevant SaaS publications.
Final thoughts
Within six months organic sessions grew by 218 %, and Mastermail ranked on page one for 37 high-intent keywords—up from zero.
SEO is a long game, but with the right foundations every piece of content compounds. Mastermail now generates over 50 k monthly organic visits and counting.
